Proudly following in her father’s footsteps, Ellie has a love for the marine industry, having worked for Princess Yachts in their Marketing department for three years whilst completing their 12-month graduate training program. Immersing herself in the world of luxury brands, she worked on projects outside of Princess Yachts for LVMH and Automobili Lamborghini, giving her a keen eye for luxury goods and developing a key understanding of the clientele.

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Graduating with a degree in English Literature from the University of Surrey, Ellie has proven herself highly adaptable in the complex and ever-changing marketing industry and honing her copywriting skills. She has worked abroad in Amsterdam, gaining experience at Digital Marketing Agencies and in Valencia, amongst the Events World working at major Network Events and International Boat Shows.

Ellie spends her spare time with friends and family, or exploring what the beautiful South West Coastal Path has to offer. Her love of travel has seen her explore 13 different countries and volunteering to teach English to young adults in Laos during a sabbatical year.

Ellie will keep you constantly updated with everything Setag has to offer, whilst explaining the benefit of our ‘third way’ when it comes to yacht ownership – bringing Setag to life and building a loyal fanbase.

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Brilliant boat look and feel at pre-owned prices - by the industry experts. Recycling at its best!
Briony Newington - Founding Partner, Fairline Yachts.
If you want to redefine, refit and remaster your boat who better to do it than the people who designed it in the first place? "What a fantastic idea!"
Miles Morehouse – Marketing Director, Fairline
I have worked with Chris for over 30 years and I’m pleased to see him develop his own brand - along with likeminded people with industry-leading expertise. The future is bright for Setag Yachts and pre-owned yacht owners, who can now refurbish their vessels to today’s - or even tomorrow's standards.
David King - Founder, Princess Yachts.
The perfect way to open up a new market: the "true reflection of luxury". Setag gets it: simplicity and personalisation are key – with the depth of knowledge to deliver.
James Barke – Managing Director of
We have been waiting for this quality of service: a comprehensive, professional refit that we can rely on – because of the pedigree of its staff, with over 200 years' experience in our market.
Christopher Head – Group Sales Director for Sunseeker London Group
Never have I come across a more able collection of professionals in this market. We have complete trust in Setag, since its team has been in the business for as long as we can remember. We're very excited to welcome this specialist refit company into our portfolio.
Colin Capewell - Managing Director of Princess Motor Yacht Sales


Don't just take our word for it...