We believe the greatest luxury is personalisation. Each of our projects are bespoke to the clients with design at the forefront. We sat down with our design team to take a closer look at the trends we believe will make a big impact in 2024…
Slow interior design, as exemplified in SETAG’s approach, is a burgeoning trend that harmoniously blends traditional timber pieces with contemporary styling and complimentary warm earthy colour palettes. Fusing the timber pieces together with modern styling is one of the latest trends to hit the residential interior design industry – a style we believe will stick around for a long time.
This design ethos celebrates the integration of personal cherished heirloom pieces and encourages a thoughtful, deliberate approach to interior spaces. At its core, ‘slow interior design’ embraces the idea of longevity, sustainability, and a deep connection to the past.
This is a trend that SETAG excel in quite naturally – if we say so ourselves – one of the most wonderful things about refurbishing an older yacht is the abundance of quality and intricate timber work you often get to work with. These more traditional canvas’ allow us to weave the original carpentry into the new design in a timeless manor creating an interior that is both bang on trend and respectful of the original style of the boat. Although, the harmonious marriage of traditional timber elements with modern styling is the key. The warmth and character of timber pieces serve as the foundation, providing a sense of history and authenticity to the space. These timeless materials act as a canvas upon which new design concepts can be layered, creating a rich tapestry of textures and hues.
SETAG, with our expertise in refurbishing older yachts, exemplifies the essence of slow interior design – we seamlessly integrate original carpentry into contemporary designs, paying homage to the boat’s heritage while infusing it with fresh, modern appeal.
With our beautiful Windy 37 project, this fusion of old and new was executed with finesse. A unique project that transcends craftsmanship – a vessel that now carries not just the weight of luxury but the sentimental value of family history. Our client entrusted us with the restoration and customisation of a yacht once owned by his father. Driven by a desire to rejuvenate this vessel, he approached us with a vision to blend modern luxury with the sentimental charm of the past. Now with his own children – our client wanted to create the perfect modern yacht for his family to enjoy with the sentimental memories attached.
The inherent beauty of Cherry timber throughout the Windy was accentuated by the addition of rich brick-coloured leather details, adding depth and sophistication to the interior. A palette of neutral textures was carefully selected to complement the richness of the timber, creating a balanced and harmonious environment. Subtle retro touches were introduced to enhance the overall aesthetic…retro piping designs on the interior sofa and quilted flutes on the exterior seating added a nostalgic flair, harkening back to the era of this classic yacht. These thoughtful details not only complemented the interior carpentry but also added a layer of visual interest and personality to the space.
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Overall, slow interior design offers a refreshing alternative to fleeting trends. By honouring the past while embracing the present, this design philosophy creates spaces that are both timeless and deeply meaningful, fostering a sense of connection and belonging for generations to come.
Tiles and patterns are making a triumphant return to interior design, particularly in areas like splashbacks and Heads. What’s catching the eye of designers and homeowners alike are the pearlescent and patterned tiles that add a touch of glamour and sophistication to any space.
Pearlescent tiles, with their shimmering, iridescent quality, bring a sense of luxury and opulence to interiors. Whether used as a splashback in the kitchen or as a feature panel in the Head, these tiles instantly elevate the overall aesthetic, infusing it with a sense of elegance and charm. Similarly, patterned tiles are gaining popularity for their ability to inject personality and visual interest into a room. From intricate geometric designs to bold floral motifs, these tiles offer endless possibilities for customisation and creativity. They can be used to create focal points or to add texture and dimension to an otherwise plain space.
One of the key advantages of using these stunning tiles is their ability to transform a space in a practical way. Beyond their aesthetic appeal, they also offer durability and easy maintenance, making them ideal for high-traffic areas like kitchens and Heads.
At SETAG, we understand the power of tiles and patterns in enhancing the onboard experience, we’re able to create spaces that exude quality and luxury, even in small doses. We have recently specified a couple of refit projects with mother of pearl patterned mosaics that are currently in production. We can’t wait to see the results – make sure you keep an eye on our website for the transformations.
*Images supplied from Siminetti*
In summary, tiles and patterns are not just functional elements but also powerful design tools that can elevate any interior scheme. Whether it’s the subtle shimmer of pearlescent tiles or the bold statement of patterned mosaics, these elements have the ability to leave a lasting impression, adding beauty and character to any space.
Earthy colour palettes are taking centre stage in interior design, signalling a departure from the dominance of grey tones. In 2024, the focus shifts towards rich earthy tones and fresh warm neutrals that evoke a sense of comfort, harmony, and connection to nature. For marine interiors, where timber features prominently, these earthy tones beautifully complement the natural warmth and texture of the wood.
At SETAG, we employ a strategic three-tiered approach to layering these earthy hues, ensuring a seamless integration with the original boat timber. Central to our process is the recognition of boat timber as a foundational element that informs our material selections and colour scheme.
Firstly, we establish a fresh base palette that harmonises with the tone of the boat’s timber, by ensuring that the tone of any lineout (bulkhead and ceiling) materials are complimentary to the timber colour. This serves as the backdrop against which the rest of the design will unfold and build up a fresh base palette from this – ensuring a cohesive and unified look throughout the interior.
Next, we introduce deeper, earthier neutral accents that directly pull in the warmth of the timber colours. These accents may manifest in subtle details such as piping on furnishings, leather handrails or door handles, or even in the choice of soft furnishings like lampshades, scatter cushions, and throws. By layering these earthy tones strategically, we create depth and dimension within the space while maintaining a sense of continuity with the natural elements of the boat.
Finally, we add the lead colour(s) and patterns to the scheme, serving as focal points that inject personality and visual interest into the design. These elements are carefully chosen to complement the earthy palette and enhance the overall aesthetic without overpowering the natural beauty of the timber.
Throughout this process, we remain mindful of the balance between old and new, ensuring that the timber remains the focal point while the new materials seamlessly integrate with the original features of the boat. Sofa’s, headboards, and other upholstered items can fall into any of these three categories of material selection – each decision is just guided by the desired level of drama and the overarching design vision. In essence, our approach to earthy colour palettes is rooted in a deep appreciation for the natural beauty of boat timber and a commitment to creating interiors that feel both timeless and harmonious. By thoughtfully layering tones and textures, we craft spaces that exude warmth and elegance.
For those seeking a bespoke yacht experience speak to our team at SETAG to secure a refit slot with us or organise an expert design consultation aboard your yacht .
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SETAG continues to grow from strength to strength and we are delighted with our position ending 2023 and we would like to thank you for your continued support.
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“Can we work together as international clients or if my yacht is located outside of the UK?” Yes! Our exceptional service is available wherever your yachts home berth is. Find out how we can work together…
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Featured in The Times Online as one of the top brands offering exceptional quality in everything we do. We offer a new level of luxury through our complete, holistic approach to yacht refurbishment. Discover all about the luxury brands you need to know, including SETAG.
Find Out MoreSETAG continues to grow from strength to strength and we are delighted with our position ending 2023 and we would like to thank you for your continued support.
To have SETAG recognised as the established alternative in people’s thinking when it comes to boat ownership, is a great achievement – and credit to our team.
The real drivers to our success are Value and Trust. Put simply: New boat quality at pre-owned prices…the fact that you can take a yacht that is mechanically sound, or fix the issues that you’re concerned about, update the electronics, and redesign the interior in a modern luxurious scheme to rival the new of today at a massive saving compared to a new yacht – and with a company that you can trust to deliver.
This year alone we have completed 23 beautiful projects, taking our total since inception in 2021 to over 60. We have grown our team, opened a new department and completed a number of international boats – so we are thrilled that our service is penetrating the international market.
We are delighted by the interest around SETAG and our ever-strong enquiry rate. We are now part of conversations with individuals who consider buying new but choose to make a more economical and sustainable choice by purchasing a pre-owned boat specifically to SETAG, along with those who see the value in updating a loved boat.
We aim to consolidate on what we have done already, to continue to build awareness in the UK & internationally, along with building our capacity to support the demand.
Our order book for 2024 is strong, with limited availability to have your yacht refurbished for next season, but we are continuing to grow – so are confident we can return your boat in time for your enjoyment.
“Our relationships with people in the industry are second to none (due to the team’s collective pedigree). We have a growing number of positive advocates out there for what we’re doing. We see strong growth going forward, but we’re in no rush to get there – we want to build off quality and satisfied customers.” – Chris Gates, CEO.
Featured in The Times Online as one of the top brands offering exceptional quality in everything we do. We offer a new level of luxury through our complete, holistic approach to yacht refurbishment. Discover all about the luxury brands you need to know, including SETAG.
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Explore below completed Design & Refit projects. We pride ourselves on our ability to produce high-quality factory standard refits within, on average, 4-5 weeks. Meaning we can still return your beloved new yacht back to you within just over a month, ready for your enjoyment
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We’re ready to redefine, refit and remaster your yacht, according to your needs. Get in touch today to Realise the Art of the Possible.
Find Out MoreOur exceptional service is available wherever your yacht is located. Find out below how we can work together…
Having your yacht located outside of the UK doesn’t effect your chances of working with SETAG at all.
We would engage as normal – discovering your wants and desires for your refit, along with studying images/videos of your current yacht that you supply to us. The more information the better as this allows us to be as accurate as possible. We would then supply you with a ballpark estimate to see if we are in-line with your thinking. If so, we would visit you/your yacht aboard to ensure our ballpark is correct and we are all working harmoniously.
If all is in-line, we would take a holding deposit to reserve a slot within our schedule, dependant on the location of works. Working together internationally is possible…but it really depends which is more economical for you –
A) Having us work on your home berth which would include costs of travel & accommodation for our team for the duration of the works or,
B) Bringing your boat to us in the UK. We can either collect and deliver your yacht ourselves, arrange a 3rd party Skipper to collect or you can bring your yacht to us yourselves…after all, we do have exceptional boating areas around us!
With a slot reserved and a decision made on location of works, we would hone up the work content to an approved specification…then enabling us to order materials and components ahead of receiving your yacht to ensure we operate as efficiently as possible once the boat arrives.
We pride ourselves on our ability to turn around factory standard luxury refits in a very quick turnaround.
Featured in The Times Online as one of the top brands offering exceptional quality in everything we do. We offer a new level of luxury through our complete, holistic approach to yacht refurbishment. Discover all about the luxury brands you need to know, including SETAG.
Find Out More
We offer a truly bespoke service that celebrates the value of craftsmanship. From cutting-edge design and technology, Setag is committed to the highest standards at every stage of the process.
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Trust The Experts. Download our feature in the September issue of Motor Boat and Yachting.
Find Out MoreWe are proud to be featured in The Times as one of the top brands offering exceptional quality in everything they do. SETAG has always strived to craft excellence and offer the utmost luxury to our customers, but it’s an honour to be listed alongside these prestigious and well-known luxury brands.
Having your yacht located outside of the UK doesn’t effect your chances of working with SETAG at all.
We would engage as normal – discovering your wants and desires for your refit, along with studying images/videos of your current yacht that you supply to us. The more information the better as this allows us to be as accurate as possible. We would then supply you with a ballpark estimate to see if we are in-line with your thinking. If so, we would visit you/your yacht aboard to ensure our ballpark is correct and we are all working harmoniously.
Featured in The Times Online as one of the top brands offering exceptional quality in everything we do. We offer a new level of luxury through our complete, holistic approach to yacht refurbishment. Discover all about the luxury brands you need to know, including SETAG.
Find Out More We offer a truly bespoke service that celebrates the value of craftsmanship. From cutting-edge design and technology, Setag is committed to the highest standards at every stage of the process.
Find Out More Trust The Experts. Download our feature in the September issue of Motor Boat and Yachting.
Find Out MoreWith SETAG, you can make a huge difference when you buy something secondhand, maybe a bit tired and then you put all of this beauty in it and you create what effectively is a brand new boat. Completely to your own liking, your own standard...creating the perfect boat for us.Delighted SETAG customer - Squadron 42 owner
Brilliant concept...new boat look and feel at pre-owned prices - by the industry experts. Recycling at its best!Briony Newington - Founding Partner, Fairline Yachts.
The great thing is, none of this is off the shelf - I love this boat and now she’s got her frock on...this is the best money I've spent.Delighted SETAG customer - Princess 61 owner
If you want to redefine, refit and remaster your boat who better to do it than the people who designed it in the first place? "What a fantastic idea!"Miles Morehouse – Marketing Director, Fairline
We cannot recommend the SETAG team highly enough. If you love your current boat, then for a fraction of the cost to change it, have it SETAG’d. The SY branding certainly helped us obtain a premium price. We got what we paid for her in 2017 plus what we spent with you!Delighted SETAG customer - Targa 50GT owner
I have worked with Chris for over 30 years and I’m pleased to see him develop his own brand - along with likeminded people with industry-leading expertise. The future is bright for Setag Yachts and pre-owned yacht owners, who can now refurbish their vessels to today’s - or even tomorrow's standards.David King - Founder, Princess Yachts.
That has been one of the key selling points for us – having that personalised service and having a boat that is unique to us – is standout in its own right. We are pretty blown away…very very pleased. I think it’s fabulous…it has transformed the boat.Delighted SETAG customer - Targa 47 owner
The perfect way to open up a new market: the "true reflection of luxury". Setag gets it: simplicity and personalisation are key – with the depth of knowledge to deliver.James Barke – Managing Director of Boats.co.uk
Setag are probably the only company who can carry out all the tasks as a ‘one stop shop’. Other yards were reluctant to price work and needed to subcontract many tasks meaning higher costs and longer lead times. If you are in any doubt speak to Chris and his team, they know boats like no one else.Delighted SETAG customer - Princess 460 Owner
We have been waiting for this quality of service: a comprehensive, professional refit that we can rely on – because of the pedigree of its staff, with over 200 years' experience in our market.Christopher Head – Group Sales Director for Sunseeker London Group
You have put Princess magic into our beloved Broom.Delighted SETAG customer - Broom 370 owner
Never have I come across a more able collection of professionals in this market. We have complete trust in Setag, since its team has been in the business for as long as we can remember. We're very excited to welcome this specialist refit company into our portfolio.Colin Capewell - Managing Director of Princess Motor Yacht Sales
Don't just take our word for it...
